Amazon WebStore by 3.5.1 Manuale Utente

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Pagina 1 - WebStore by Amazon 3.5.1

WebStore by Amazon 3.5.1 Merchant Manual Beta Version

Pagina 2

WebStore by Amazon 3.5.1: Merchant Manual 7 Step 4: Choosing a Layout Using Theme Manager WebStore by Amazon allows you to choose of three website d

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WebStore by Amazon 3.5.1: Merchant Manual 8 • For pages with sub-categories, a menu bar can also appear in the left column. • A search field appea

Pagina 4 - Getting Started

WebStore by Amazon 3.5.1: Merchant Manual 9 Customizable areas of the Home page in Template Manager Step 6: Publish Your WebStore WebStore by Amazon

Pagina 5 - What is a Storefront?

WebStore by Amazon 3.5.1: Merchant Manual 10 Configuring your Domain To configure your domain name, you need to complete two tasks: • Change your do

Pagina 6 - Setting Up Your WebStore

WebStore by Amazon 3.5.1: Merchant Manual 11 Once you create the appropriate records, they must propagate across the Web before your WebStore is visi

Pagina 7 - Using the Setup Wizard

WebStore by Amazon 3.5.1: Merchant Manual 12 Managing Your WebStore Managing your storefronts encompasses a number of tasks: • Managing your catalog

Pagina 8

WebStore by Amazon 3.5.1: Merchant Manual 13 To add your first category: 1. Click the Add New Category button. The Add New Category window opens.

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WebStore by Amazon 3.5.1: Merchant Manual 14 If you selected the Auto-Categorize option on the first screen of Category Manager, duplicate categories

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WebStore by Amazon 3.5.1: Merchant Manual 15 To arrange categories: • You can also move categories up or down clicking the up arrow or down arrow ne

Pagina 11

WebStore by Amazon 3.5.1: Merchant Manual 16 • Unassigned Products generates a list of any products not currently assigned to a category. • Catego

Pagina 12 - Configuring your Domain

WebStore by Amazon 3.5.1: Merchant Manual ii INTRODUCTION TO WEBSTORE BY AMAZON 1 Overview 1 WebStore by Amazon and Your Products on Amazon.com 1

Pagina 13

WebStore by Amazon 3.5.1: Merchant Manual 17 To Change the number of products displayed per tab: Click the Show [10] Products per page drop-down box

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WebStore by Amazon 3.5.1: Merchant Manual 18 listed as 'Multiple'. Mouse over the Multiple link. A list of categories is displayed. Click o

Pagina 15 - Managing Your WebStore

WebStore by Amazon 3.5.1: Merchant Manual 19 To add products to a category: After you have created your category structure in Step 1, you are read

Pagina 16

WebStore by Amazon 3.5.1: Merchant Manual 20 To remove products from a category: 1. Click the checkbox next to the product(s). 2. Click the Remo

Pagina 17

WebStore by Amazon 3.5.1: Merchant Manual 21 To add a product name: Product names are displayed under the Product Name column on each tab. If a prod

Pagina 18 - Locating products

WebStore by Amazon 3.5.1: Merchant Manual 22 Clicking this link creates an Excel spreadsheet of the tab's contents, and then downloads it to you

Pagina 19

WebStore by Amazon 3.5.1: Merchant Manual 23 Managing the Display of Your WebStore WebStore creates your storefront using themes, a collection of pag

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WebStore by Amazon 3.5.1: Merchant Manual 24 Note: In order to optimize your pages for search engines, you must enter Custom Page Titles in the Gener

Pagina 21

WebStore by Amazon 3.5.1: Merchant Manual 25 Setting Site Properties Site properties affect all pages in your WebStore. You can specify site propert

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WebStore by Amazon 3.5.1: Merchant Manual 26 Site Widgets, denoted by a red frame, create content for frames that appear on all pages of the site. Pa

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WebStore by Amazon 3.5.1: Merchant Manual iii About Category Manager 12 Uploading Your Product Information 12 Using Category Manager 12 Managing p

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WebStore by Amazon 3.5.1: Merchant Manual 27 1. In Template Manager, select the page template you want to work with. 2. Click the frame where you w

Pagina 25

WebStore by Amazon 3.5.1: Merchant Manual 28 To use the Category widget: The Category Widget lets you create a link to one or more categories. For ea

Pagina 26 - About Template Manager

WebStore by Amazon 3.5.1: Merchant Manual 29 5. Choose the number of Columns to split the frame into, and the alignment of text within columns. 6.

Pagina 27

WebStore by Amazon 3.5.1: Merchant Manual 30 4. Click the Add Page button. WebStore by Amazon adds the page to the location selected in Step 3. 5.

Pagina 28 - Working with Widgets

WebStore by Amazon 3.5.1: Merchant Manual 31 Marketing your WebStore Congratulations! You now have a live Web site. The next question you are no doub

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WebStore by Amazon 3.5.1: Merchant Manual 32 Once you enter a file name, enter that same file name in WebStore by Amazon. For more information on Goo

Pagina 30

WebStore by Amazon 3.5.1: Merchant Manual 33 Advanced Customizations: Tips and Tricks Using Tips and Tricks You can use the tips and tricks below to

Pagina 31

WebStore by Amazon 3.5.1: Merchant Manual 34 background-color:#ffe7c5; } a.topNav:hover {background-color:#fcd297; color:#666;} </style> This

Pagina 32 - Adding new pages

WebStore by Amazon 3.5.1: Merchant Manual 35 <table align="center" width="100%" border="0" cellspacing="0"

Pagina 33 - Publishing Your WebStore

WebStore by Amazon 3.5.1: Merchant Manual 36 <!-- Search Form HTML --> <form name="advSearchForm" id="advSearchForm" act

Pagina 34 - Marketing your WebStore

1 Introduction to WebStore by Amazon Overview WebStore by Amazon lets you create an independent WebStore to sell products using pre-existing invento

Pagina 35

WebStore by Amazon 3.5.1: Merchant Manual 37 Code Snippet Library There are several options to add a new look or functionality to your WebStore. The

Pagina 36 - Using Tips and Tricks

WebStore by Amazon 3.5.1: Merchant Manual 38 /*The “hover” pseudo class controls the behavior of a link on mouse roll-over this CSS swaps out the but

Pagina 37 - Add Flash to Your WebStore

WebStore by Amazon 3.5.1: Merchant Manual 39 /*Change the appearance of colorBar elements*/ .colorBar{ height: 22px; background-color:#9C1310; backg

Pagina 38 - Add an Advanced Search

WebStore by Amazon 3.5.1: Merchant Manual 40 Monitoring Your WebStore Performance There are two primary areas you'll want to monitor performance

Pagina 39

WebStore by Amazon 3.5.1: Merchant Manual 2 Once you accept the WebStore by Amazon Terms and Conditions and provide the required information, you can

Pagina 40 - Code Snippet Library

WebStore by Amazon 3.5.1: Merchant Manual 3 Setting Up Your WebStore Overview WebStore by Amazon provides a suite of tools to setup and maintain your

Pagina 41

WebStore by Amazon 3.5.1: Merchant Manual 4 a. If you’re new to WebStore, you see the WebStore Agreement when you first sign-in. Read the agreement

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WebStore by Amazon 3.5.1: Merchant Manual 5 Step 2: Setting Up Your Catalog The Category Manager section of the wizard automatically detects how ma

Pagina 43

WebStore by Amazon 3.5.1: Merchant Manual 6 2. Follow the instructions in Step 3: Review/Edit Navigation Structure. Auto Categorize: WebStore by Ama

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